Building a Brighter Future: The Importance of a Best Start in Life
How Early Childhood Health and Development Shapes a Lifetime.
Every child’s journey is shaped by the moments that matter, from first steps and first words to the first day at school. The government’s Best Start in Life campaign, delivered by the Department for Education and the Department for Health and Social Care, aims to help break down barriers to opportunity for every family, supporting parents and children from pregnancy through to age five and beyond.
We know that being a parent is filled with joyful firsts, but it can also bring natural worries and questions. That’s why Best Start in Life brings together trusted information, advice, and support - making it easier and more affordable for families to access early education and childcare, health guidance from the NHS, and practical help at every stage.
Best Start in Life is here to help parents and carers whether they are expecting, navigating their child’s early health, exploring childcare options, or preparing for school. The new website offers practical tools like a childcare checker, a breakfast clubs map, and links to local support through Family Hubs, all designed to make the journey as a parent easier.
From pregnancy to childcare, get advice and support for your child’s development at BestStartinLife.gov.uk